Ciao
Pizza, connection and shared moments.
Ciao was born from a simple idea: pizza is an excuse to gather. The brand celebrates the warmth of an Italian neighborhood spot—generous, unpretentious and full of character. The identity pairs a confident wordmark with playful signage, hand-finished textures and a warm palette that carries from the street sign to the menu, the packaging and the merch, making every visit feel familiar from the first hello.
The brand challenge
Capture the warm, generous character of a neighborhood pizzeria made for gathering.
Identity decisions
A wordmark, playful signage, hand-finished textures and a warm palette connect the street with the menu, packaging and merch.
Is your brand living up to what you’re building?
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